Democratizing design by making formal relationships between anything and everything you find at Target. Using Target’s playful and bold design lens, we create the bigger idea of Target as a one-stop shop.

A-Z of design. This instance, creates the sense of "easy" and "elemental" through the simplified language of the alphabet.

Green Design is Good Design. Sustainability case study under the Design for All franchise. Infographic approach to highlighting small lifestyle changes – replacing daily conveniences with "Green Design" to make a collective difference in the way we shop.